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The Year of the Horse feels right. 2025 was the year of clarity for me. The year I stepped fully into my own lane, launching PLR Group Inc. and building it with intention: people and project that matter . And today, we officially announce a new partnership  focused on branded content with Trojan Horse Media . This isn’t a vanity collaboration. It’s a response to where the market is going. According to HubSpot’s 2026 outlook, the top three ROI-driving content formats are all v

Bad Bunny holds up football at Super Bowl LX that says "Together We Are Stronger." What we saw last night during the Super Bowl, wasn’t just the dominance of the Seahawks over the Patriots to win, but what happens when you lead with heart. Benito Antonio Martínez Ocasio, AKA Bad Bunny, was fresh off a historic Album of the Year win at last week’s Grammy Awards , the first for a Spanish-language artist. Apple and the NFL could not have bet on a better figure to bring viewers t

Bad Bunny makes history and wins Album of The Year at The Grammys for "Debí Tirar Más Fotos." Last night at The Grammys history was made as Bad Bunny took home Album of The Year for "Debí Tirar Más Fotos," the first Spanish language album to do so. It comes a week before his headline gig  for the Apple Music Halftime Show for the Super Bowl on February 8, 2026 . Benito’s Super Bowl performance is also expected to break ratings records.   A complete list of Latino winners

Each year Las Vegas hosts the largest consumer technology trade show in the world which took place from Jan. 6-9, 2026, and kicks off the speculation for how consumers and marketplace will respond to these innovations.   How can brands and marketers interpret the resulting trends to both learn and adopt accordingly?   PLR Group Inc. compiled the Top Consumer Technology & Marketing Trends from CES 2026 in order to help make sense of the trade show for marketers. Reach out to u