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Every once in a while, a cultural moment hits that perfectly bridges art, audience, and brand voice. One of the most exciting music releases of the year—Berghain by Rosalía—is one of those moments. Named after Berlin’s legendary club, the song pulses with the same energy, attitude, and irreverence that define both the artist and the venue. Rosalía’s “Berghain”  — isn’t just a track; it’s a cultural flashpoint. The song blurred pop, art, and underground energy — and hit over 1

In 2025, the Latin music market in the U.S. is not just growing—it’s accelerating. According to the Recording Industry Association of America (RIAA), recorded-music revenue for the Latin genre hit US $490.3 million  in the first half of the year—a 5.9 % increase  over H1 2024. This marks the 12th straight year of mid-year growth , underscoring the sustained upward trajectory of Latin music. Latin (music) now accounts for 8.8% of total U.S. recorded-music revenue , positioning

( This article was first published by the Advertising Club of NY ) Culture , as a term is used daily online, and other media to talk about elements of society that appear to be at odds, politically and/or socially. Even when you look the Oxford definition of the word, you’ll see that it can mean BOTH “the customs, arts, social institutions, and achievements of a particular nation, people, or other social group.”   AND “the arts and other manifestations of human intellectual a

If you found “Digital Litter”  irritating and lacking in quality,  “AI Slop” must have a similar  tug at your sensitivities.  I’m not...

Pedro L. Rodriguez launches PLR Group Inc. a Communications and Marketing Consultancy. Our mission is simple: blend creativity,...